With the introduction of East Africa marketing program which was announced at world travel market in London, Rwanda is to improve its tourism sector since it will be able increase its safari tours . This will be through the introduction of East Africa Single joint visa, which will help in improving the development of the country.
The Rwanda Development board is launching an extensive new tourism marketing program which will help in promoting Rwanda among the east African Community , this new initiative is expected to take place by 1 Jan/2014 hence allowing visitors to travel freely through the east African countries . This will help in promoting domestic tourism in the country hence increasing number of safaris to Rwanda.
This marketing program will help in complementing the tourist visa since there will be engagement of social media campaigns which will help the regional travellers and also the special events for the tour operators , travel agents and the journalists. This will help in building on board the recognition of Rwanda as a top tourist destination.
Rwanda has got many tourist attractions which have also helped in increasing the number of tourists who come for safari tours to Rwanda. These include the unique culture of the people of Rwanda, the mountain gorillas, and the chimpanzees, the national parks full of wildlife, the bird species and many more.
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